Media Virus! has ratings and 6 reviews. Douglas Rushkoff shows that where there’s a wavelength, there’s a way to “infect” those on it—from the subtly, but. The most virulent viruses today are composed of information. In this information- driven age, the easiest way to manipulate the culture is through the media. As culture critic for our wild times, Douglas Rushkoff shows that where there’s a in a cave that isn’t cable-ready, you’re already infected with the media virus.

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Cyberculture and new media were supposed to promote democracy and allow people to transcend the ordinary. Each week, our editors select the one author and one book they believe to be most worthy of your attention and diuglas them in our Pro Connect email alert.

What does it all mean? Rushkoff has written one of the more provocative and insightful analyses of the paths of fushkoff infection in human media, and about the techniques and goals of those who spread media viruses. With CoercionRushkoff realistically examines the potential benefits and dangers inherent in cyberculture and analyzes market strategies that work to make people act on instinct and buy!

Media Virus! by Douglas Rushkoff | : Books

Try the Kindle edition and meria these great reading features: Douglas Rushkoff shows that where there’s a wavelength, there’s a way to “infect” those on it – from the subtly, but intentionally, subversive signals broadcast by shows like “The Simpsons, ” to the O.

Simpson case in myriad formats from newspapers, television tabloids, and talk shows to the Internet. To see what your friends thought of this book, please sign up. Discover Prime Book Box for Kids.


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In fact, he asserts, the media replicates much like biological forms and can be manipulated to hasten our evolution. Leary, along with John Barlow and Terence McKenna characterized the mids as techno-utopian, and saw the rapid acceleration of culture, emerging media and the unchecked advancement of technology as completely positive. But don’t worry, it won’t make you sick. Coercion by Douglas Rushkoff”. rushkoft

In our “datasphere” world, we are exposed to information about events like the O. Douglas Rushkoff was born on February 18, Douglas Rushkoff was born on February 18, He consults to museums, governments, synagogues, churches, universities, and companies on new media arts and ethics. rushkotf

If you are a seller for this product, would you like to suggest updates through seller support? Amazon Renewed Refurbished products with a warranty. Up to the lates, Douglas Rushkoff’s philosophy towards technology could be characterized as media-deterministic.

And it considers – with something between amusement and mild alarm – the ever-widening ripple effect of the successful “media virus”.

MEDIA VIRUS! by Douglas Rushkoff | Kirkus Reviews

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Rushkoff is the first media theorist to emerge from couglas primordial soup of the datasphere instead of the hallowed stacks of the university library. Loretta Micheals rated it liked it Jul 10, Lists with This Book. Unless you’ve been living in a cave that isn’t cable-ready, you’re already infected with the media virus. What is even more amazing is that this book is easy to understand, is entertaining to read and was written about 15 years ago.


Common terms and phrases ability agenda AIDS American Amy Fisher artists audience Bart Beavis Douflas and Butt-head billboard broadcast bulletin board Bush Butt-head cable called camcorder campaign candidates cartoon channels chaos character Clinton cops countercultural create culture datasphere developed episode feedback film footage Futureculture Genesis Genesis P-Orridge icon ideas imagery images interactive issues iteration Jackson kids L.

The brilliant heir to McLuhan. Thanks for telling us about the problem.

Dervish rated it it was amazing Feb 27, The initially planned publication was scrapped, however; in Rushkoff’s words, “in Bantam canceled the book because they thought by the internet would virud over.

My expectation was that this book would be a somewhat dry reference on how viral marketing works and why it works. I read the hardcover inmy first few months in Seattle, after it jumped off a library shelf at me. And xouglas just news, but information: Add both to Cart Add both to List. Ronald Clarke rated it it was amazing Nov 09, Martin rated it really liked it Aug 08, Written inthe book’s seems a bit dated in its predictions